One good reason to social network is to increase your or your business’s online visibility. Nowadays, if you can’t be found on the web, you practically don’t exist. Therefore the need to maintain this level of exposure, especially since social networking knows no boundaries, makes it all the more vital to keep ahead of your…
Copywriting styles differ considerably, depending on which media you are writing for; this is because media itself is so varied. It’s also all about pace and where the reader is when they read it, which affects the writing methods. Articles are meant to be for leisurely reading, so you can afford to be wordy, have…
Want to know what you should include on your blog to make it successful? Read this post on my blogging blog to find out!
For some people blogging seems to be a technological advance they cannot cope with. For you and me it seems to be very easy, but for one particular friend I needed to find an alternative. Originally she asked me to advise her on search engine optimisation, so I gave her a quick summary over coffee….
One of the aspects of a blog is that it is interactive. This means readers are able to contribute to your blog if they have something to say. Blogging programmes automatically add an area after posts where readers can add their point of view. The ability to comment is also part of the phenomenon Web2.0,…
When I asked for feedback on what people wanted to know about blogs and blogging, many of them wanted to know about RSS. The main question being what is RSS? So here is an explanation of those who do not know: RSS, which stands for Really Simple Syndication, is easily recognisable through the orange square…
Blogging as like flossing your teeth, you need do it fairly regularly to maintain your oral hygiene (or marketing awareness). It doesn’t need to be done everyday like brushing your teeth (or working on your marketing strategy), but you need to keep it up if you want a nice smile (or well marketed business). Nobody…
An article is a lengthy piece of writing, written in an expert’s point of view, aimed at explaining a topic in great detail. A blog post is a shorter piece of writing, usually in a ‘conversational’ style, aimed at updating or educating your readers, or to spark ideas and interest in your business. Articles are…
Many people have told me that they are afraid to start blogging. Digging further into this revealed a number of different fears, and not necessarily about the technology side, which I thought was the main reason. Yes, technology is a hindrance, but it is something that can eventually be overcome with guidance. It is the…
I’ve just finished my blogging package ‘The Power of Pictures’. This is just one of my series of blogging packages I’m creating to help women (and men) towards creating their own successful business blog. The first ones of the series are scheduled to be ready towards the end of July, so watch this space! I…
Fairy Blog Mother
