Would your business like more exposure? Would it benefit from a wider audience? Do you feel your existing website is too restricted in selling your company to potential customers? I would like you to imagine your business as an iceberg. What is visible, what your customers get to see and understand, is like the area…
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If you look at the BBC website newsdesk, you’ll see lots of different links to their news items. It looks like there’s lots of news there, but in fact there isn’t. If you investigated further, you’d find that quite a lot of the links go to the same news article. Why is this? People view…
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I am always pleased when I come across great design, especially when it’s an upgrade from an existing product. I would like to draw attention to Karen Skidmore’s Kick-Ass Blog, which has been most successfully redesigned by Claire Raikes of the Business Blog Angel. I particularly like the snazzy logo-links that direct the reader to…
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