One of the features of Appletree’s newsletter system JAC shows how many of your newsletter’s recipients have opened it (and there is also a new feature that shows you who has opened it too and how many times). One statistic is that newsletters with large mailing lists seem to show a low open rate. So…
Many marketing specialists often say that it’s important to have a list, which is a database of interested, like-minded and relevant contacts who would like to know more about you and your business. This list has a variety of uses, of which the most well-known is for a newsletter. After all, you should be maintaining…
How does your online marketing hold up? Even if you have a system in place, are you sure its actions are focused on the correct direction? I gave a health check at a networking meeting to a HR specialist. There were a number of subjects we touched on that she could expand from her existing…
Yesterday Chrissie Slade of Gorgeous Guineas came to see me for a half hour health check (but as always with me she got a bit more than just half an hour!). Chrissie makes aromatherapy skin products for guinea pigs, and claims she’s the only one in the world doing this. It’s a fascinating little business,…
Hi Alice I have a business blog: http://pensarmarketing.blogspot.com I am not sure how to use it, I have heard different things from different people. My posts vary from personal to business as this is what I have been told works. To be honest I do not use it very often because I am unsure of…
Hi Alice I’d welcome any feedback you could offer on my shop blog: http://kittyandpolly.wordpress.com/ Thanks, Paula –oo00oo– Hi Paula What a fantastic blog! I love the pictures and the posts are really readable, well done! I particularly like the links to specific pages on your website and that you’ve created some extra pages. You could…
Here’s a concept that is big in the US. Think of a small, bijous, concise form of communication that is quirky, eye-catching, yet still packed full of information. Of course the Americans have a larger version of the postcard, something resembling an A5 so there is more space for the designer to play with, but…
Fairy Blog Mother
